CASE STUDY

Abdulla Fouad Group (AFG) assigned CDS to protect its legacy and reinforce its position as one of the leading family-owned groups in Saudi Arabia, across the different lines of business in which it operates and in light of the fast-transforming business landscape in the Kingdom.

Company Overview

Abdulla Fouad Group (AFG) is a dynamic and diversified Group established in 1948 in Ras Tanura. It later expanded to offer its distribution and support services to different industries across the Kingdom of Saudi Arabia (KSA) including Oil & Gas, Energy, Healthcare, Information Technology, Consumer, and Construction sectors.

High level scope of AFG Corporate Strategy Development Program

Fact Finding
Corporate Purpose (Vision, Mission, Values & Objectives)
Corporate Strategy
Corporate Governance
Organization Model
Execution Plan & Strategy Management Office

Impact

  • Alignment around a shared corporate purpose and corporate strategy at the level of the AF Group and at the level of each Line of Business, enabling:
    - Capture of emerging market opportunities
    - Optimal allocation of resources
    - A focus on core areas of competence
    - Reinforced position of the Group in the coming years

  • Appropriate and well-defined corporate governance mechanisms, enabling more structured and more effective dynamics among the Group’s various stakeholders (family owners, Board members, senior executives)

  • A more structured, value-adding, and effective role and control of the Board of Directors

  • A well-defined, value-adding role and scope of the Corporate Head Office, enabling more streamlined and more effective interactions between the Corporate Head Office and the various Lines of Business

  • Enhanced organizational effectiveness and efficiency

  • Enhanced control, accountability, and meritocracy